The Ministry of Communications and Information has assigned 38 institutions to the list of state media for 36 months, with the option of extending it by 24 months. The entry call was first announced in October 2021 and consisted of three categories: Master Media Agency, Media Planning and Buying Agency Panel, and Content Publisher Panel. 

Mediatropy was included in the 17 agencies assigned in the Media Planning and Buying Agency Panel in Singapore’s Whole-of-Government (WOG) Physical Roadshow for Media Buying Services in Drama Centre on July 25, 2022. The Media Planning and Buying Agency Panel is tasked with managing the individual planning, execution, and evaluation of media purchases for each client across digital and non-digital media platforms.

The event was also attended by several leading digital media and tech companies such as TikTok, Mediacorp, Twitch, SGAG, Viu, and Mothership.

Mediatropy is committed to making an impact with every project while delivering tailor-made innovative solutions that drive excellent results brought by our in-house media team, which include Search Engine Marketing (SEM), Display Advertising, Programmatic Advertising, Social Media Advertising, Ad Tracking & Trafficking, and Digital Out-of-Home (OOH) Advertising.

We are here for our partners from start to finish. We create and execute the most effective digital media strategies that move forward. Let us work for your media campaign’s success!

Source: https://www.marketing-interactive.com/mci-agencies-sg-wog-media-2022